Ian Coghlan

Ian Coghlan

BCom (UNSW), MAgrSc (Melb), AFMI

Adjunct Lecturer
Albury / Wodonga

Profile

Ian is an Adjunct Lecturer and previously a Lecturer in marketing for undergraduate and postgraduate students in the BBus (Marketing) and MBA programs. He has more than twenty five years experience marketing products and services for a wide range of public and private sector organisations. He has consulted extensively to organisations that service local, national and international markets.

Ian has twenty publications, including in international journals, and is currently conducting research in agricultural marketing. Ian has won best paper awards at Australian ANZMAC and International conferences.

Publications

Refereed Journal Articles

Coghlan, I.. (2006) Gravitational Theory: A Consumer Behaviour Perspective, International Journal of Business and Society, 7(2), 108-118.

Coghlan, I., & Dunlop, E. (2006). The Ethics of International Trade: An Examination of the Australian Wheat  Board Scandal, International Journal of Business Research v(1), 74-83 2006.

Refereed Conference Papers

Coghlan, I., & Harriss, I. (2007). Market motivations for the purchase of livestock: are they utilitarian or hedonic? International Business Research Conference, Sydney, Australia, 3-6 December 2007.

Harriss, I., & Coghlan, I.. (2007). Privacy, the war on terror and the modern Australian state. Hawaii International Conference on Arts and Humanities, Honolulu, Hawaii USA, 12-15 January 2007.

Coghlan, I.. (2006). The Masters of International Trade: Who are their Stakeholders and Who Cares? International Borneo Business Conference (IBBC), Sarawak, Malaysia, 6-8 December 2006.

Coghlan, I.. (2006). Gravitational Theory: An Analysis of Individual Destination Choices. Hawaii International Conference of Business, Hawaii, USA, 25-28 May 2006.

Dunlop, E., & Coghlan, I.. (2006). The Importance of Stakeholders. Ethical Claims in International Marketing. International Business Research Conference, Melbourne, Australia, 20-22 November 2006.

Dunlop, E., & Coghlan, I.. (2006). The Ethics of Relativism and Absolutism: An Examination of the Australian Wheat Board Case. Australian and New Zealand Marketing Academy (ANZMAC) Conference, Brisbane, Australia, 4-6 December 2006.